Exclusive Services

Since 2011, we’ve been dedicated to crafting creative strategies that shape and ignite brand acceleration. Custom Marketing Solutions is here to help you every step of the way from concept ideation to execution. Allow us to take your Plumbing, HVAC, or Electrical company to the next level. As the owner or employee of a Plumbing, Heating, Cooling, or Electrical company, it can be hard to stay on top of your marketing. This challenge ends up putting all your trust in the vendors you are using to achieve your marketing success.

We have found that marketing is significantly more successful when vendors are held accountable. Our goal as a company is to act as an employee of yours without you having to hire a new full-time employee to manage your marketing. We want to make sure that all decisions and changes to your marketing are in the best interest of your company and will drive the best growth possible. Let us be part of your team and we will grow your business together.

Complete Marketing Analysis

Why do we do a complete marketing analysis on your business? We want to understand a few things before we even get started. The first thing to understand is what you currently do for your marketing. Then, we look at the number of leads generated by each source, the number of booked calls from each, and then the number of sold jobs and their average invoice. This allows us to correctly access your business and where marketing can help.

Custom Built Marketing Strategy

After our analysis, we meet with our clients to understand whom they want to be as a company and what their ideal customer base is. This understanding allows us to build a marketing plan to address both of these aspects of the business. Depending on where you are at with your marketing, will depend on what we need to do in our plan. We will then present the plan to you and make any adjustments as needed.

Execution and Management

When we are ready to launch your custom plan, we will provide all the marketing management services you need. We will keep you informed on how your marketing is doing through custom reports and meetings. We will manage your marketing making sure that you are getting the best return for every dollar spent. We take the weight of marketing off your shoulders through our marketing services.

Social Media

Social Media is a great way to get your name out to perspective customers and also keep your current customers involved with your brand. We use demographic data to help us get your ads in front of potential customers as well as keep your company's brand and information in front of existing customers. Having a social presence on the correct social platforms helps provide professionalism and validity to your company.

Email Advertising

Email advertising is one of the least expensive ways to keep your customer base engaged in your business. The goal through customized emails is to make sure that when a problem arises, your customer calls you first.

We use customized emails to get customers to complete a project they were either putting off or one they deem as "a nicety" to have. The goal of continued email marketing is to help your customers come back faster and spend more money with you.

In-House Graphic Design

In-house graphic design allows us to keep your brand consistent across all marketing platforms and mediums.

By keeping our design team in-house, turnaround times are faster on requests allowing us to be more agile in making any changes or updates to fit the need of our clients.

We will make your brand stand out above all others in your area.