Keeping Customers Engaged
When you want to communicate something important to your customer base, email marketing is one of the most cost-effective ways to accomplish this.
In a study performed in 2015 by the Data & Marketing Association, they found that every $1 spent, drove on average of $38 return on investment (ROI). When you have customers that have already used your services, it is more cost effective to try and keep them coming back, rather than finding new customers.
You have probably noticed that over the years, more and more spam email has been coming to your inbox. That is why Custom Marketing Solutions designs custom emails to drive higher open rates and click rates. The more interaction we can get with your customers, the more likely they are to use you when they have a home service problem.
The follow up process with a customer is sometimes lost in the shuffle of your day to day work. We follow up with your customers on any open estimate in your system.
Monthly News Letters
Keep your customers informed on monthly or quarterly specials, make them aware of any new services you offer, or keep them up to date on the latest technology. The more informed your customers are, the more likely they are to use you for multiple services.
Scheduling and renewing memberships can be a time consuming process. We can improve your memberships by automating your emails and making sure your customers are kept in the loop.
New Customers are by far the best option for continued revenue. We will make sure that new customers know who you are as a company and what services you offer.